NAY CHEHAB COMMUNICATIONS
Storytelling Marketing | Clean Technologies and Sustainability
Wildfires, droughts, melting ice caps, rising sea levels, extreme weather patterns, hottest years on Earth ever recorded, species going extinct, and a whole lot more that is hard to fit in this tiny space. How do you make sense of all these events, and more importantly, how can consumers, businesses, and governments find solutions to safeguard this planet for future generations?
Enter Nay Chehab.
ABOUT NAY
Bridging the gap between the scientific community and its non-technical audiences
Nay is a freelance marketing and communications consultant specializing in clean energy, alternative transportation, and climate. Over the past ten years she has worked and studied in the fields of communications and energy policy, and understands the importance of informing audiences and developing strategies to implement feasible solutions.
Nay developed and grew her video filming, editing, and production skills when working as a video marketing specialist at Hilti North America. Prior to that, she was a program analyst for the Vehicle Technologies Office at the U.S. Department of Energy supporting its broader stakeholder engagement and communications efforts. She also researched global energy efficiency initiatives and analyzed clean energy access projects at the United Nations Foundation. Nay earned her B.A. in Economics from the American University of Beirut and her M.S. in Energy Policy and Climate from Johns Hopkins University.
CONTENT CREATION
Nay has been working in content creation and renewable energy since 2010. This includes producing technical report summaries, policy papers, consumer-facing blog posts, online ad campaigns, and digital assets for social media and websites. Nay studies intended audiences and analyzes the performance of created assets, building upon their results.
BRANDING
Clean energy and transportation has been Nay's passion for over ten years, throughout which she has interacted and got acquainted with multiple relevant target audiences. If you're looking to brand a sustainable product or service, Nay will have the industry experience and understanding to develop the right strategy for you.
VIDEO MARKETING
In today's world, video is one of the most efficient ways to share mass messages. Nay has been working in video production and editing since 2018, creating informational and instructional assets that have grown YouTube engaged audiences by over 20%. From brainstorming a script, to executing a shoot, managing the editing process and publishing final outputs, Nay can get it all done.
